Below is an overview of professional work, education and short-courses.



designContext 2015Fagor 2010Fagor 2010FagorBrandt 2008FagorBrandt 2006ElcoBrandt 2004Origin 2003Adidas 2002Adidas 2001JCB 2000

Agence designContext EURL
Systems Designer | June 2015 - 
Present day

Founded this consultancy in the French Basque Country, with the objective to support the development, at the regional and production level, of regenerative provisioning systems. Provisioning systems are those social-economic systems (i.e., institutions, manufacturing and agricultural entities and systems) that society has developed to provide for our needs: including energy, education, wellness, food, clothing, transport, and money for instance. Regeneration, implies that the focus is on creating a context whereby the product, environment, or social group can continuously develop, renew, thrive, and improve.

Projects have included:

  • Concepts for the initial market offer for Dracula Technologies in France, a printed solar-panels start-up.
  • Co-development with H-Enea, and of an 'Awareness' conference, based around Remanufacturing. Since this work, in 2015, Remanufacturing has been stated as the clear strategy for development in the Circular Economy in the Basque Region. See the framework of the presentation here.
  • Work as an advisor for a research-to-implemenation project with a group of collaborating members of Acede a home products cluster. The project involved studying different co-diversification strategies, developed around local waste streams, mainly in the recapture of 'wasted' end-of-usefulness large electronic domestic goods, and the potential refurbishment and reconditioning of these goods; including product potential selection, collection strategies, quality control, inventory development, and (re)sales research.
  • Work as an adviser on a cluster remanufacturing development strategy for a Spanish Cluster.
  • Currently supporting a blue-economy style diaper (baby nappy) start-up, based in Berlin: DYCLE.
  • Supporting FARNET the European Fisheries Area Network in their Circular Economy Event in France.
  • Teaching at Pau Business School (ESCPau) in France.
  • Presenting an academic paper in Torino for the Systemic Design Research Network.


Fagor Electrodomésticos S.Coop.
Innovation New Businesses (Sustainability) | April 2010 - May 2014 | Bilbao Area, Spain

Developed a range of new product-service-system (PSS) strategies for the company's Washing Businesses.

Concepts finally converged into a project based on Remanufacturing and the Circular Economy (see the video below for an example Circular Economy style business by Renault). This project further evolved to focus on other white-good-products, which led to a European project (October 2013), involving an international network partnership to develop a pilot project in Paris, France. The EU application was successful.

Work also involved the support for a spin-out business based around health services, and the development of an open innovation living-lab based in the Basque Country (the result of which is H-enea).


Fagor Electrodomésticos S. Coop.
Innovation New Businesses | April 2010 - May 2014 | Lyon, France & Bilbao Area, Spain

Fagor Electrodomésticos S. Coop (now Fagor CNA Group), a household domestic appliance manufacturer, with the headquarters in Spain.

Work focused on developing a new portfolio, around the ‘internet-of-everything/things’ (IoE/T), for the cooking business unit. The objective was to diversify the company beyond pure product manufacture; and facilitate a shift from a production focused company, to one focused on the user and customer experiences.

The divergent stage of the project involved research of the food chain and habits in France and Spain in terms of products, services and systems (PSS). This formed an understanding of the context in which the company acted, and the company’s place within this context. The research work included conferences, anthropological user field studies and interviews (with in-house and external anthropologists), extensive literature reviews, development of the digital scope (with e-business expertise), and rough prototyping with users.

The convergent stage of the project had two strands: the first focused on developing and prototyping a complete, first stage, IoE offer. This involved external experts from the social sciences, App developers and UX designers, product designers, world class chefs, and in-house marketing; the second strand focused on developing a consortium around circular economy food systems all along the value chain.

The project concluded (2014) with the development of a consortium spin-out (between the parent company and four other Basque organizations), including a large food retailer, a research lab, a Micheline star restaurant, and a living-lab, based around a new team and structure.



FagorBrandt SAS
Innovation Concept Manager (New Business) | December 2008 - April 2010 | Lyon, France

During this period, within this household equipment manufacturer, work evolved from the design of new product platforms, to the creation of new 'themes' of product development, and innovations 'behind the product', including concepts, now framed within the 'circular economy.' (i.e., new business models, 'the performance economy', and product-service-systems).

The main outputs: one project focused on the cooking business units, and the second focused on the clothes washing business unit, with the objective to form new business opportunities. This included: literature research and manufacturing site visits, conferences, training courses, internal interviews, development of an internal research wiki prototype, two business strategies, and internal 'awareness' events.

One innovation axis per business unit group was identified by upper management for further development.



FagorBrandt SAS
Innovation Concept Manager (Spoutnik) | July 2006 - December 2008 | Lyon, France


FagorBrandt (now Fagor CNA Group, and Groupe Brandt) a leading European manufacturer of large household equipment, with international production sites, including Spain, France, Poland, and Italy.

The main outputs of this period were the development of a new microwave platform (including several patents and awards), and a new innovation process. The objective was to invigorate local production in France, integrate eco-design - including an advanced after-sales repair service, and boost international sales and the brand; and to develop innovation projects in new ways.

1st role was the development of the concept, which included focusing the project direction, communicating to key internal decision makers, developing a holistic consumer experience (from packaging, web UX, and after-sales services for example), and industrial design tasks (i.e., materials, CAD design, prototyping).

2nd role was to build and manage the multi-disciplinary internal and external concept team, budgeting and timing. The team included: consumer specialists; product, packaging, graphic and web UX designers; UI ergonomist; pricing expertise (ESCP Europe); and engineering.

 Institute Français du Design 2011 | Observeur du Design 13 | Grand Prix de l’innovation 2011 


ElcoBrandt SAS
Innovation Project Manager | March 2004 - July 2006 | Lyon, France

ElcoBrandt (now Groupe Brandt), the leading manufacturer of large household, and particularly domestic, equipment in France. Based in Lyon, this management position included the conceptualisation and R&D transfer of functional & technical innovations, within existing product platforms (for different business groups and sub-brands).

Work included project management, finding and working with external expertise, user research, concept development, ergonomy & interface design, technical & visual prototyping (including CAD design), industrialisation support, internal communication, and patent writing. Below are examples of concepts successfully brought to market during this period:


Origin Product Design
Industrial Design Consultant | June 2003 - December 2003 | Cambridge, U.K.

Based with this industrial and engineering consultancy in Cambridge, UK, responsible for the industrial design of a number of pharmaceutical delivery devices for GlaxoSmithKline (including asthma inhalers and medication packaging), CSR Bluetooth development products, and toys for an independent developer.


adidas-Salomon AG
Design Concept Consultant | June 2002 - May 2003 | Herzogenaurach, Germany and U.K.

On returning to the UK, work continued with adidas, as an external member of the adidas innovation team (a.i.t.) apparel group. Fifty percent of the time was spent working autonomously to create new concepts around given themes. The remaining 50% was spent developing concepts and visual tools for communicating technical concepts to in-line development groups (helping to transfer scientific foundational work to production designers and marketing), and working with thermo-physiology scientists in the UK on ClimaCool products.



adidas-Salomon AG
Junior Industrial Designer - Internship | August 2001 - February 2002 | Herzogenaurach, Germany

Adidas is a mutli-national sports apparel and footwear manufacturer. Based in the Headquarters, in the south of Germany, and working as part of the adidas innovation team (a.i.t.), and more specifically, the football accessories and apparel teams; responsibilities included the development of new product concepts for Athens 2004; concepts were prototyped in-house and in Asia.

J C Bamford Excavators Ltd
Junior Industrial Designer - Inter-study Internship | August 1999 - June 2000 | Headquarters, Rocester, U.K.

JCB, is an international British manufacturer of large industrial and agricultural vehicles. Working with the industrial design department, responsibilities included external styling, and internal cab design and ergonomics, for all new product concepts and product range upgrades. Located within the headquarters, and one of the industrial production plants, in Rocester, U.K., experience was gained in a manufacturing environment, whilst working with internal R&D engineers and model makers, and external engineering contractors.



ECIUniversity of PécsLSEBlekingeOULoughboroughNUCA

Elaine R. Ingham, PhD Environment Celebration Institute and Soil Foodweb Inc. USA
The Soil Food Web Foundation Courses | January 2016 to December 2018 (Part-time)

Elaine R. Ingham, PhD Environment Celebration Institute and Soil Foodweb Inc. USA
The Life in the Soil Class | Final Exam, October 5th, 2016

"Our soil teams with a multitude of organisms which provide the necessary work for healthy plants to grow free from disease, pests, and infertility. These interconnected interactions and feeding relationships (quite literally “who eat who”) help determine the types of nutrients present in soil, its depth, and pH, and even the types of plants which can grow."

The Life in the Soil Class

Grade: Distinction (above 90%)

Elaine R. Ingham, PhD Environment Celebration Institute and Soil Foodweb Inc. USA
The Compost Class | Final Exam, April 15th, 2017

"Learn how to manage making compost so turning (thermal piles) is minimized, worm-compost bins don't grow flies and annoying pests, and you can always end up with the exact biology your desired plants need to thrive."

The Compost Class

Grade: Distinction (above 90%)

Elaine R. Ingham, PhD | Environment Celebration Institute and Soil Foodweb Inc. | USA
The Compost Tea Class | Final Exam, October 13th, 2017

" to make Aerobic Compost Tea and Extracts and reduce costs by removing toxic inorganic fertilizers, herbicides, and pesticides. Set up the conditions that allow no foothold for diseases-causing fungi, bacteria or pests to establish. Tailor the soil to support the growth of the plants you want, not the weeds."

The Compost Tea Class

Grade: Distinction (above 90%)

Elaine R. Ingham, PhD | Environment Celebration Institute and Soil Foodweb Inc. | USA
The Microscope Class | Final Exam, December 31st, 2018

"Learn how to operate the microscope to obtain the best resolution of life in the soil in order to identify the creatures being assessed. The necessary training to identify bacteria, fungi, protozoa, and nematodes that drive the health and well-being of our plants."

The Microscope Class

Grade: Distinction (above 90%)

Environment Celebration Institute

University of Pécs
Faculty of Business and Economics
Blue Economy Summer School July 2015

An intensive summer school, based in Pécs, Hungary, provided substantial knowledge from global experts, on the methodology and principles of Blue Economy; social entrepreneurship; system thinking; system design; regional development and sustainable technology.

University of Pécs Blue Economy Summer School

Grade:  Blue Economy Expert Certificate 6 ECTS credit points

London School of Economics (LSE)
EC101 Microeconomics | July 28 2014 - August 15 2014

Introduction to Microeconomic (neoclassical) theory, with a main focus on the development of an economic intuition supported by tools.  Covering Consumer Behaviour, Theory of the Firm, Competitive Market Equilibrium, Monopoly, Factor Markets, General Equilibrium Theory, and Welfare Economics. Grade: Pass OveralLSE-Elephant-2014-1024x768

Blekinge Institute of Technology

M12407 Intro' to Strategic Sustainable Development | Autumn 2011

An international (20+ countries) distance learning, master-level course in sustainability.  Work included individual and group web presentations and projects, webinars, and an exam.  Covering the core concepts in Strategic Sustainable Development (SSD), including the TNS Sustainability PrinciplesBackcasting from Sustainability PrinciplesFSSD, and an analysis of a company through the SSD lens.

Grade: 85% Overall passed with distinction (Swedish System) 7.5 ECTS Credit’s

Open University (OU)

MST121 Using Mathematics | January 2006 - October 2006

Distance learning University Foundation Course in Mathematics.  Covering fundamental mathematic techniques inc. recurrence relations, matrices and vectors, calculus and statistics.

Grade: 65% Overall

Loughborough University
BA (hons) Industrial Design and Technology | Sept' 1997 - June 2001

Industrial Design Course, mixing Engineering including Material Science, Electronics, Mechanics and CAD/CAM, with branches of Business and Social Sciences, Marketing and Ergonomics, and Physical Modelling and Rendering.  Major project was a fully operational, emergency inflatable one-person shelter for mountain emergencies.

Grade: First Class Hons


Norwich School of Art (NUCA)
BTEC Diploma Foundation in Art & Design | Sept' 1996 - June 1997

One year multi-disciplinary foundation course, including Painting, Sculpture, Fashion, Photography, Product Design, Graphic Design, Art History, and Film. Specialising in Product Design.

Grade: Merit

Short Courses

Ver de TerreLiving UniREXSchumacherEkoFungiRucher EcoleIBBKWhitefield AssoHUJEMFPorrittDMI

Alain Canet and Konrad Schreiber | Ver de terre production Gers France
Cover Crops & Agroforestry in Vineyards | 12-14 July 2018

ZERI Foundation The Living University Rotterdam Netherlands
Global Blue Economy Network | 22-27 October 2017

"The Living University is the annual cross-road on which we gather energy by exchanging ideas, tools and insights in order to break off and continue our own paths of changing the economy. Revamped and equipped for a next phase! An initiative by Gunter Pauli's ZERI foundation. The Living University is a co-created event: for the people, by the people."

Darren J. Doherty | Regarians Asso Permaterra Perpignan France
Regarians 'REX 2016' | 15-24 October 2016

"Based on Keyline Design, the REX course is focused at accelerating the development of regenerative land management. The REX convention is run over 10 intensive days (no day off!), and is based on a real farm with real hosts taking real risks and looking for a real future."


A small group of us also made a short video, aimed at the farm family, in an attempt to communicate the wonder of the place, during this time of heritage transition, and instability.

John Thackara & Regenisis Schumacher College Devon UK
Bioregionalism by Design 25 April to 6 May 2016

"On this course we will investigate how we can work together to uncover the stories that reveal who a place is and what it could become. You will meet hydrologists, ecologists, farmers, entrepreneurs, craftspeople, growers, historians and activists who will help us reveal the many-sided life of a place and its potential. Only by coming to care for a place, can we transform it for good. Together we will learn to track the patterns in the landscape that show us the path to regeneration."

Schumacher College

Invanka Milenkovic  System Ekofungi School  Serbia
Fungi Production Course | 24-29 February 2016

"Together with sustainability visionary Gunter Pauli, EkofungiSchool's Ivanka and Milan completed a variety of integrated mushroom-from-waste projects across four continents. Mushroom farming businesses were established to recycle brewing residues, apple branches, water hyacinth biomass, salt cedar biomass, pineapple residues, banana leaves, and weeds biomass." This intensive course, covered the lessons learnt, and the essentials for creating a business around these type of resources.

EkoFungi School

Olivier Duprez Rucher École Villa le Bosquet | Paris
Diplôme d'Instruction Apicole 13 February 2016

Training in the Anatomy and life of Bees, and the design and use of the Warré Hive.

Rucher Ecole Villa le Bosquet

IBBK Fachgruppe Biogas GmbH  | Internationales Biogas & Bionenergie Kompetenzzentrum
UK Biogas Operating & Engineering Course  | St Ives Cambridge | January 25-29 2016

"Our training courses provide profound basic knowledge about the biological process of biogas formation, the principles of designing biogas plants, applied technology and safety aspects."


Caroline Aitkin | Patrick Whitefield Associates Dartmoor, UK
The Land Course Online - PDC January 2016 - Ongoing

The first part of the course is split into four modules: The Soil, Ecology, Organic Horticulture, and Sustainable Forestry; and the second part has one module: The Permaculture Design Course. The online Permaculture Design Course [PDC] is certified by the Permaculture Association of Britain. This is a qualification recognised by the permaculture community internationally.

Patrick Whitefield Associates


Dr. Yuval Noah Harari | Hebrew University of Jerusalem | Coursera
A Brief History of HumanKind | 20 weeks ending in January 2015

"This course will explain how we humans have conquered planet Earth, and how we have changed our environment, our societies, and our own bodies and minds. The aim of the course is to give students a brief but complete overview of history, from the Stone Age to the age of capitalism and genetic engineering. The course invites us to question the basic narratives of our world. Its conclusions are enlightening and at times provocative."

A Brief History of Everything

Grade: 93%


Ellen MacArthur Foundation
Exploring a Circular Economy MOOC | 10 June - 5 July 2013

The course provided an initial introduction to a framework for designing an economy that is regenerative by design.  The course was also a pilot.[/two_third]

forum-for-the-futurr-logo-e1427984852260Forum For the Future
Sustainability Masterclass with Sir Jonathon Porritt | Summer 2010

The Masterclass was designed for leaders and senior managers from all sectors and functions, and focused on their role in mainstreaming sustainable development within an organisation.[/two_third]


DMI Professional Development Program
Service Design: Key Methods and Strategies | 2009

Short introductory course, managed by the Design Management Institute (DMI) and Engine Service Design.[/two_third]